Coco Martin supports new partylist advocating for livelihood and the transport sector

Coco Martin, famously known as Cardo Dalisay on-screen, is making rounds all over as he debuts his endorsement not of the partylist with the same name as his show, but of a new party-list – AP Partylist #AkoyPilipino on Friday, February 25.

“Anuman ang hirap na ating pinagdadaanan, may kakampi na tayo…” Martin introduced his new party-list group with first nominee Rep. Ronnie Ong in-action in the background in the partylist’s video now circulating online. He continues, “Ang AP Partylist ang tutulong magbigay ng trabaho at kabuhayan sa mga manggagawang Pilipino.”

Rep. Ronnie Ong is Coco Martin’s long-time friend and is nicknamed by PeopleAsia as the “frontliner Congressman.” Ong is known for his various out-of-the-box COVID-19 Bayanihan projects since the first lockdown, such as his #LibrengSakay program for healthworkers, #LibrengGulay program for community kitchens, #LibrengTablets and E-skwela Hub e-learning centers for students and teachers.

Before the pandemic, Ong also supported senior citizens looking for employment through his Tulong Pangkabuhayan program, deploying various able-bodied and willing-to-work seniors at airports, public universities and government agencies. During the pandemic, he also helped out-of-work transport workers such as UV Express or FX drivers by employing them as #LibrengSakay drivers, as well as some laid-off ABS-CBN employees who found alternative work as contact tracers.

More than just Coco Martin, the all-star cast of Ang Probinsyano forming the famed “Task Force Agila,” has also expressed their support for AP Partylist on their social media pages, sharing the various advocacies of AP Partylist closest to them. “Mula po noong umpisa nakasama na namin si Cong. Ronnie, at kita namin na nagtrabaho talaga siya, naglingkod talaga siya. Kaya ngayon, ang #164 AP Partylist na kasama siya ang sinusuportahan na namin. Sana po ay suportahan niyo rin,” Coco Martin said.

Watch this video or click on the link below:

https://fb.watch/bn-S-15eNk/

Aside from the endorsement video, AP Partylist also collaborated with OPM artists Bassilyo, Sisa and Smugglaz with their “Ako’y Pilipino,” anthem that sings of the pride, perseverance, and hardwork of Filipinos. They sing, “Ikaw ay magtiwala, magtiwalang may magagawa. Ito na ang panahon, ang tamang pagkakataon, sa bawat daing mo’y magtutugon. Ako’y Pilipinong lumalaban, tumatapang, lalo kung nasusugatan, anumang pagsubok ang daanan, haharapin nang may kagitingan. Itaas mo ang noo, isigaw mo sa buong mundo, ako’y Pilipino.” Both videos are available on Youtube and on AP Party-list’s official social media pages.

Coco Martin calls on the audience to join him on his new journey with his new partylist, “Dito na tayo sa biyaheng aasenso ang lahat ng Pilipino… AP Partylist #AkoyPilipino, number 164 sa balota.”

Stay updated, for more info, visit:  https://www.youtube.com/watch?v=FHAqU3Ie-mI  and  https://fb.watch/bnvpau0MFE/

6 Tips to Ace Social Media for Your Online Business Growth

Here are some of the best methods you can utilize to scale your business in no time.

Starting your online business can be a tricky affair in these trying times. One factor that contributes largely to the success of a business in today’s world is the right use of various Social Media tools. These tools translate branding into sales which eventually will generate revenue for your business.

This month, we have listed down top tips that can be applied to churn out a successful business online.

Product Knowledge should be at the back of your hand

As a business owner, you need to start off by listing the Features, Benefits, and Real Advantages of your products to identify how to properly draw your communication and marketing plan. These three facets are essential for customizing branding and helping your product and/ or service stand out amidst a sea of online sellers breaking from the clutter and eventually converting leads to effective sales.

Identify your Target Audience

As an entrepreneur, you have to walk in your customers’ shoes and identify correctly what their concerns, needs, and pain points are. Having figured your business audience, you can come up with an effective marketing, content, and communication plan to reach out to your target audience. 

Identify your price points

As an online seller, it is important to identify accurate price points of your offerings which are generally based on factors like your target audience, their consumption habit, the market competition as well the value for money the product offers. An estimated price point lets you benchmark your position and helps you customize your communication plans for promoting your offerings and engaging well on social media without overdoing it. If gauged well, a well-thought price point can scale up a business to a great extent.  

Craft a content strategy

An essential way to maximize social media reach for your business is to have a content strategy calendar in place and choose appropriate tools which if properly utilized can prove advantageous for most brands or businesses.

Showcase your products with multiple images

While shopping online you would want to vet a product and inspect its details quite minutely before making a purchase, similarly, it is essential that your customer gets to view different angles of the product you are cataloging on your website. Always make sure that you upload multiple images that are shot well, backed by suitable lighting conditions and backgrounds, for your audience to fully appreciate it.

Leverage FB’s pinned post option

You can highlight the product and/or service that you want to feature with this option. It could also be an FAQ, ways to order, and modes of payment in order for your customers to easily navigate their way and understand your offerings.

Use the auto-response feature

Using an auto-response feature is the best way to engage your customers, while you’re away. You can earn loyal and new customers depending on reliable and satisfactory customer service. With this auto feature, you can assist customers, answer their queries in real-time without having to log into your account every single time.

You may also resort to messenger chatbots like Many Chat that are easy-to-use and support well with longer responses and photo attachments features. 

Use the FB Live selling feature

Part of your content strategy must include FB Live sessions to further engage your online audience. With this feature, you can directly engage with your audience in an instant while also offering your product and services. However, the Live sessions must be planned well in advance and spaced out adequately to build a sense of anticipation amongst your audience. Do not rush into these sessions, Live Selling is a terrific opportunity and if leveraged well, it can have a high positive impact for your brand and business.

Find a bankable supplier to tend to your overall business needs

Apart from a considerable social media presence, as a seller, you should have access to the best available space to procure your regular supplies. Always make sure that your supplier is a legitimate source of products with trusted sellers and offers dedicated customer service. You may opt to use Zilingo Trade as a hub where you can source from varied categories at wholesale prices with multiple shipping options to sellers along with custom offers on credit and available discounts. With fashion, lifestyle, and beauty, the Zilingo Trade platform offers great options for existing as well as growing businesses.

Your creative materials are your most essential tools

Presenting a fetching catalog of product photos is no easy task. It takes a good amount of creativity and adequate skills to make your product stand out from the clutter of online sellers. There are various options to curate highly engaging content online as per your business taste and needs.

Use Canva

“For starters, you may use Canva to create your layout. This is an easy-to-use platform where you can use templates to layout your product photos, plus it is free. You just have to be consistent with the colors and template style of your photos to have an effective brand recall and brand association,” shares Janelle.

Use an Affordable Marketing service

If you have a small budget and not enough time to invest or find it difficult to use Canva or Photoshop, you may opt for Zilingo’s MAAS service that lets online businesses have professionally shot photos for as low as 110 Php per layout. The set of MAAS offerings also includes Videography and Layouting services as per requirements.

Using social media to get positive leads and generate revenue doesn’t need a big budget. As an entrepreneur, you need the right attitude, a positive and go-getter mindset, and the ability to tap into free online tools which are at your disposal to unlock social media’s prowess and strive towards a successful online business venture.

Lacson to use education to fight poverty

Senator Panfilo “Ping” Lacson believes that the key to solving our country’s poverty problem is education.

Anti-corruption crusader Senator Panfilo “Ping” Lacson will fight persistent poverty in the country by giving young people more access to education.

Lacson points out that the Philippines has a high dropout rate because of poverty. Young people are forced to leave school to help their families and because being in school are proving to be a heavy financial burden. They remain mired in poverty because without a good education their prospects are limited and they can only get low-paying jobs.

In this latest video, the presidential aspirant who wants to reform government and make it truly work for the good of the people will launch the innovative Edukasyon Plus program if elected. The program will provide free education and institute a government internship program. Each family will receive a P5,000 monthly allowance during their family members’ internship. Lacson believes that this arrangement will allow students to focus on their studies as they will not be under pressure to help their families.

   

“Even if education is free, young people cannot finish their studies because they have to help their families. If this vicious cycle continues, when will they be able to lift themselves from a life of poverty?” he says.

   

Studies show that among member countries of the Association of Southeast Asian Nations (ASEAN), the Philippines have the highest school dropout rate.

   

Lacson is convinced that education is the only way to give people the chance of a better future and to improve the lives of Filipinos, many, if not most, of whom still live below the poverty line. People remain mired in poverty, unable to get better-paying jobs, for lack of education, he stresses.

   

With Edukasyon Plus, young people can avail of free education and participate in a government internship program that will pay their families a monthly allowance. “They won’t have to choose anymore between education and work to help their families,” Lacson says. He believes the program will help many people leave behind lives of poverty.

   

“Edukasyon Plus is the real solution to the problem of poverty,” Lacson adds.

   

Lacson and his running mate, Senator Vicente “Tito” Sotto, are running on the slogan “Aayusin ang gobierno, aayusin ang buhay mo.” (They will fix the government and put your life in order.)

   

For more info on Ping Lacson, follow https://www.facebook.com/PingLacsonOfficial. 

Lacson relies on ‘Mr. Clean’ image

   

Senator Panfilo “Ping” Lacson is leveraging his reputation as a crime-buster and anti-corruption champion in his bid to become the next President of the Philippines.

His video advertisement (https://www.youtube.com/watch?v=yv_HZnGnsow) highlights some of his major accomplishments as a senator and former head of the Philippine National Police (PNP).

    Lacson plans to expand on his initiatives to prevent public money from being lost through corruption as president and bring the government closer to the people. His main advocacy is to give more power to local government units that are closest to the citizens and understand the people’s needs best and are in a better position to respond to their problems more effectively.

    As highlighted in his TV ads, Lacson’s careful and detailed scrutiny of the national budget has saved the country P300 billion. He proved his strong opposition to the pork barrel that had become for legislators a major perk of their jobs, by refusing it. 

    Among the accomplishments Lacson has listed as proof of his qualification for the highest post in the country are the investigations of the P728 million fertilizer scam, the anomalous $329 million contract between the Philippines and China’s ZTE Company, and Payola or bribery in the Bureau of Customs by exposing the TARA list.

    He also brought to the public’s attention the “Hello Garci” tapes, an attempt at cheating during the 2004 elections. 

    The former military officer and PNP chief exposed the chopper scam where tge government paid brand-new prices for second-hand helicopters.

    Lacson’s initiatives as PNP chief earned him a trust rating of 78+ percent from the public, the highest rating ever recorded for the position.